White label file sharing for MSPs: a reseller guide

How MSPs resell file sharing under their own brand, domain and prices, and which Tarkle Reseller plan fits.

8 min readTarkle

White label file sharing for MSPs means you sell a file sharing service under your own name, on your own domain, at prices you set. The platform behind it runs the software, hosting, storage and security. Your customers get their own workspace and see your brand, and you keep the customer relationship. This guide explains how that works, what to check in a platform before you sign, and how a reseller plan compares with a channel vendor. It also says when you do not need a reseller plan at all.

How white label file sharing for MSPs works

An MSP already manages the laptops, the email and the backups for its customers. Those customers still need a safe way to send a large folder or to collect documents from their own clients. A branded service you sell gives them that, under your name, instead of a link to someone else's product.

The model has three parts. You pick a hosted platform. You put your name, logo and domain on it. Then you create a workspace for each customer and decide what each customer plan includes and costs.

On Tarkle, the Reseller creates each customer workspace in the Reseller Dashboard, and you set your own plans and prices with Stripe.

Tarkle reseller plans page

What to check in a platform before you resell it

Ask these questions of any vendor, including Tarkle. Most of the answers are on the vendor's own pages, and the rest come from the contract.

  • Brand: Do customers see your name, logo and colors on sign-in, share pages and emails, or the vendor's?

  • Domain: Does the service run on an address you own, such as a subdomain of your site?

  • Email: Do invitations and notifications come from your own sending domain?

  • Prices: Do you set the customer price, or does the vendor set it per user?

  • Customer separation: Does each customer get its own workspace, with its own storage allowance?

  • Territory and contract: Where may you sell, and what are your duties to your customers?

  • Support: Who answers your customers' first questions, and who handles technical problems?

Before you shortlist a vendor, ask for the contract, not only the brochure. The questions about territory, storage and what happens to your customers' files are answered there.

MSP file sharing on Tarkle: Reseller and Reseller Pro

Here are the two reseller plans and their figures.

Plan

Price

Customer workspaces

Pooled storage

Sales territories

Reseller

$99/month plus a $99 one-time setup fee, or $89/month billed yearly ($1,068/year)

50

6 TB

One

Reseller Pro

$189/month plus a $189 one-time setup fee, or $179/month billed yearly ($2,148/year)

100

15 TB

Up to three

Reseller includes 50 customer workspaces, 6 TB of pooled storage and one authorized sales territory. It also includes everything in Pro and Agency, a built-in referral program, the ability to set your own plans and prices with Stripe, and self-registration and manual provisioning. Reseller Pro adds 100 customer workspaces, 15 TB of pooled storage, up to three sales territories and a built-in affiliate program.

The setup fee is charged once, on the first invoice, and equals your first month's price: $99 for Reseller and $189 for Reseller Pro. Yearly billing has no setup fee. Unless the Order says otherwise, a setup fee is non-refundable once onboarding work has started. You can test the share pages on the Free plan, which is $0 forever, before you pay a setup fee.

The storage is one pool shared by all your customer workspaces, and the Reseller decides how the rest is spread across workspaces. Each workspace must be assigned at least 50 GB from the pool. Tarkle alerts you when the pool or the workspace allowance reaches 80%. At 100%, new workspaces or uploads may be blocked, but existing files are not deleted. Extra usage is billed monthly: $79 per extra 50 customer workspaces and $69 per extra 10 TB of pooled storage.

Reseller includes one authorized sales territory, and Reseller Pro includes up to three. Selling outside your approved territories needs Tarkle's written approval.

Billing your customers is your job. Tarkle takes no revenue share on what you charge your customers, and it does not process those payments. You pay Tarkle the fees in your order. Earnings depend on what you charge and how many customers you sign, so this page makes no promise about them.

What your customers see

Your customers see your brand on workspaces, share pages, file requests, portals and notification emails. There are two exceptions. The Platform Legal Pages carry one required attribution, and the Reseller Dashboard carries Tarkle branding that may not be removed. Your customers do not see the dashboard: it is used only for administration and billing between you and Tarkle.

Inside the workspace, your customer gets file sharing with links protected by a password, file requests to collect documents, and a client portal where their own clients sign in by typing their email address and entering a 6-digit code that Tarkle emails them.

Your own duties are in the Reseller Terms. You tell your customers how files are retained and deleted, and you turn on two-factor authentication for every admin account.

A short setup flow for an MSP

  1. Pick the plan and pay. Choose Reseller or Reseller Pro, monthly or yearly. Every plan is bought at checkout: you sign in or create an account with an emailed code or Google, then pay by card.

  2. Connect a subdomain. Enter a subdomain such as app.yourdomain.com. A root domain like yourdomain.com can't be used.

  3. Set your plans and prices. You set your own plans and prices with Stripe, and each workspace gets at least 50 GB from your pool.

  4. Add your customers. Add customers with manual provisioning or self-registration.

Create one workspace for your own company first and send a real file to a colleague's private address. Check the sign-in, the email and the share page before a customer sees them.

For the wider picture of selling storage, read how to resell cloud storage under your own brand and the cloud storage reseller program post.

File sharing for MSPs: how Tarkle compares with RushFiles

RushFiles is the channel vendor this comparison covers. It is a partner-only file sharing platform built for service providers. The facts below come from RushFiles' partner program page and its white-label page, read in October 2026.

RushFiles pricing page

Feature

Tarkle Reseller

RushFiles

Hosting

Tarkle supplies the software, hosting and storage

Hosted by RushFiles, or run on your own infrastructure

Pricing

A plan price, with your own customer prices

Partners scale services by storage and users, keeping pricing and margins under their own control

RushFiles uses an open-margin model, allowing partners to set pricing, margins, and packaging. Its white-label page lists Integration with Active Directory, Entra ID, and APIs. If a customer must run the platform on its own infrastructure, or needs Active Directory, look at RushFiles first.

When Free, Pro or Agency is the better fit

You do not need a reseller plan to try this. Custom domains are available on every plan, so you can test your share pages on your own address.

Tarkle plans and pricing page

Free is for one workspace and one person: 5 GB of cloud storage, uploads up to 1 GB, file sharing and file requests, and custom domain and branding. It is $0 forever, so you can check your sign-in and share pages with real files first.

Pro, at $29/month or $19/month billed yearly ($228/year), fits an MSP that needs sharing for its own company. It includes 2 workspaces, 3 TB of cloud storage, uploads up to 200 GB and a fully branded client portal.

Agency, at $59/month or $49/month billed yearly ($588/year), is for agencies using Tarkle for their clients. It includes 20 client workspaces on Pro features, 6 TB of cloud storage, a 100% white-label platform and a client provisioning portal. See white label for agencies.

When you are ready to sell accounts under your own plans and brand, Reseller is the plan for that, since it is your branded file sharing platform.

What to remember about Tarkle

Tarkle Reseller and Reseller Pro let an MSP sell file sharing under its own brand and domain, at its own customer prices, from one pool of 6 TB or 15 TB. Tarkle takes no revenue share on what you charge your customers. Start with the Free plan to test your share pages on your own domain, then move to Reseller when you are ready to add customers: start for free.